This advertisement brings out the mood of
warm, lovely, nervous and funny.
This showed when the mother urgently clean up the entire house to give her children a comfortable environment and also baked cookies.
This showed when the mother urgently clean up the entire house to give her children a comfortable environment and also baked cookies.
The whole advertisement showing the product
from IKEA, fully expressed and promoted its products, usage and function.
By the way, there's variety of products are shown in the advertisement.
The pictorial element and written element and musical element are well organized as in they showed the products name while the video reach the specific parts.
The clear details also showed IKEA's self-service DIY marketing strategy
Aim of IKEA ： Create better life
The style of this advertisement are simple, natural, fresh, warm and comfortable.
It uses a funny style to present the variety of life which strongly presented in these parts :
- leopard sofa >> cartoon
- messy desk >> children's bed
- boyfriend >> storage space
These showed the message of " changes in life can be done in a short while "
# Yee Pui Mun
#He Qian Qian
By the way, there's variety of products are shown in the advertisement.
The pictorial element and written element and musical element are well organized as in they showed the products name while the video reach the specific parts.
The clear details also showed IKEA's self-service DIY marketing strategy
Aim of IKEA ： Create better life
The style of this advertisement are simple, natural, fresh, warm and comfortable.
It uses a funny style to present the variety of life which strongly presented in these parts :
- leopard sofa >> cartoon
- messy desk >> children's bed
- boyfriend >> storage space
These showed the message of " changes in life can be done in a short while "
# Yee Pui Mun
#He Qian Qian
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